Marketing Management

3 mins to read

With online marketing for digital guests

Our marketing management service is strongly connected to reputation and revenue management. Both former and future guests need to be aware of the evolved, positive image of your hotel!
A well-planned strategy is the key.
We review the most important targets and objectives that need to be achieved, then based on the result we create an annual communication plan. We monitor social media and online marketing channels of the hotel, make the necessary changes and developments, and in addition, we provide  continuous communication in order to fully support key objectives through regular action plans. We are present on the most popular platforms among your future guests, thereby  reaching them with creative advertisements.

Services

PPC campaign management

Nowadays one cannot live without PPC campaigns. They are fundamental and essential; this type of advertising is fast and  highly effective in increasing the number of room bookings. These adverts are accurately measurable, so you can be sure that it will result in a good ROI.

Google Ads
With Google Ads you can advertise your hotel on the most popular search engine in the world. You can easily reach your targeted audience 24 hours a day through  your ad campaigns,  which  can be customized right down to the smallest detail.

Facebook
There are hundreds of thousands of people on this social media platform on a daily basis. We help you to reach this audience with targeted and creative ads.

Youtube
Did you know that Youtube is the world’s second most visited website after Google? We provide your audience live access to you by advertising on this channel. 

Social media management

“Gained attention instead of purchased attention!”

This hits the nail on the head when it comes to the most important purpose of social media marketing and management. Our goal is to take advantage of the two-way communication offered by social media channels, so we can generate and maintain the strongest user engagement. Nowadays potential future guests need to see  informative and relevant content, 24 hours a day, and social media provides this.  

Creative content

“Good content in time saves nine!”

Well-designed content and an outstanding marketing slogan can draw attention to your hotel, and it could instigate your visitors to book a room. We just need to target the guests’ needs, their way of thinking and you can watch the number of bookings increase.

Quality, eye-catching content is one of the most important factors to be considered and takes some ingenuity to create. . The business, the product, and the service need to be in focus, communicated with good storytelling  in order to engage users. , Its success will ensure that your fame will spread far and wide! !

Quality visual implementations

High quality implies authenticity, which  in turn leads to trust, and the trust of guests is the greatest value in a conscious consumer society. Everguest’s strategy  is based on these, so the targeted audience will receive the highest quality visuals. 

Professional web design (UX/UI)

“Your online appearance is your first impression.”

Why is it important to have a well-functioning webpage?

Design connects the person and the virtual world. It is the key that leads to an effective booking process.

The mobile first world

Most internet users surf the net on their mobiles. Our strategy takes into consideration, so we ensure that all our designs have a user-friendly appearance and are comfortable to navigate on any smartphone. 

Show me your webpage and I’ll tell you who you are.

Consumer habits,behaviour and culture are constantly changing on the internet. We take all these trends into consideration when planning your online appearance.

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